Pinterest is a way to digitize image collecting, a non-digital activity that lots of us have been doing for years. In a sense Pinterest offers a way to bookmark with images instead of text.
Many people spend time looking through magazines and catalogs, identifying images such as the best looking clothes, interesting plants, comfortable shoes, or pictures with ideas for an upcoming home construction project. An individual cuts out (or tears out) the image and puts it into a folder. I used to have folders (and more folders) filled with images on all sorts of topics, waiting for me to consult. And I used them from time-to-time.
Pinterest, a social media sharing site, changes everything in this process because it allows users to collect and store digitized images, along with their links, from all over the web, and it offers a way organize the pictures into digital folders, what Pinterest calls boards. When a person searches for and finds a useful image, it’s pinned along with its web link into a board’s collection. An individual can also discover, collect, and pin web images from outside of Pinterest.